Uplift in win-rate when implementing Salesforce Sales Cloud.

Salesforce Customer Success Metrics Survey


Increase in sales team productivity as a result of process improvement and automation.

Salesforce Customer Success Metrics Survey


More leads converted when you can focus on key prospects, delivering the right messaging and content.

Salesforce Customer Success Metrics Survey


Increase in sales revenue by aligning sales and marketing activities.

Salesforce Customer Success Metrics Survey

To be the best we can be, we use the best innovation and technology. That’s why we're proud to be registered Salesforce & Pardot partners.

"The aim of selling is to satisfy a customer need; the aim of marketing is to figure out his need" – Philip Kotler

The alignment between Marketing and Sales starts with the best view of the customer (BVoC). A view that is a critical ingredient of successful B2B Marketing and sustainable growth.

We blend the most powerful and relevant technology, data, processes and AI to focus marketing efforts on delivering an unrivalled customer experience and powerful storytelling — always putting your target audiences front-and-centre. Specifically, we can provide you with:

Let’s talk about customer experience

Account-Based Marketing and more…

Learn how Graymatter’s pioneering Lead Intelligence solution can help your business to focus on the accounts that matter most.

Discover Graymatter Lead Intelligence